Stockholm Fashion Week: Oscar Jacobson A/W 2012

Part of a series of posts originally published on

Oscar Jacobson was founded in 1903 in Borås, Sweden and has grown into a company that stands to “challenge the trend anxious establishment”.  This season they’ve lived up to their promise: amidst the predominantely avant-garde shows at Stockholm Fashion Week, Jacobson stood out with a no-frills, tailored, British military influenced collection. The show ranged from casual to black tie with variants of blue creating a common thread throughout. The double breasted suiting and beautifully pattered wool jackets stood out, along with the footwear – a parade of officer shoes, from combat boots to dressy loafers. – M



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